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More advertisers are taking marketing in-house– satisfy the companies helping them make the move

More advertisers are taking marketing in-house– satisfy the companies helping them make the move
Hi! Welcome to the Insider Advertising daily for November 19. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at LJohnson@businessinsider.com. Today's news: The firms behind the in-house marketing boom, Edelman's push to rival ad agencies, and YouTube's pitch…

Hi! Welcome to the Expert Advertising daily for November19 I’m Lauren Johnson, a senior marketing press reporter at Company Expert. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or pointers at LJohnson@businessinsider.com

Today’s news: The companies behind the in-house marketing boom, Edelman’s push to rival advertising agency, and YouTube’s pitch for audio ads.


Stiglin Consulting CEO Marta Stiglin

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Stiglin Consulting.


Meet 20 companies helping huge brand names like Sprint and Unilever take their advertising in-house

Read the complete story here.


TAZO - Edelman

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Edelman helped create a project with Tazo Tea Company featuring hip hop manufacturer, RZA.

Edelman.


PR giant Edelman shares its playbook for taking on advertisement agencies, with a 600- individual marketing group and client wins like Ikea and Asics

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